And so here we are once again, BETT 2018 is done and dusted for another year. I would be lying if I said I was sad, because for any supplier attending the show it is a hard, hard slog just getting to 10am on Wednesday in the North Arena. Developers, testers and product managers have been working solidly for the preceding 4 months and hats off to the marketing team who did an outstanding job getting the stand, materials, interest and special guests all organised on time.
If you attended the recent ed tech extravaganza, aka Bett, you will know how easy it is to become carried away when you see a new product. You may well be tempted to take advantage of any special Bett prices, but it’s worth taking a step back. The key questions should always be: